Established In 2019 by Majid Hameed, Esports Marketing Pakistan (EMP) is the country’s first Esports advertising, research, and marketing firm
Esports Marketing Pakistan, an end-to-end esports and gaming service provider, on Tuesday said that it is seeking collaboration with Indian and other global esports players, organisations, and gaming companies.
Esports and online gaming have witnessed exponential growth across Asian countries last year. While the growth in the Pakistan region is quite steady, the esports teams from Pakistan are confident about partnering with Indian and global organizations and players to accelerate and boost the gaming economy in the country.
Established In 2019 by Majid Hameed, Esports Marketing Pakistan (EMP) is the country’s first Esports advertising, research, and marketing firm.
“India has experienced aggressive and rapid growth in the gaming and esports industry post-COVID-19 lockdown across the nation last year. Many esports players grew by 5-10X times during this time and many gaming start-ups saw the day of light. However, the scenario is a bit different in the Pakistan region. Gaming here started growing only this year and we are yet to break many stigmas and cultural notions attached to it. While we do have highly talented gamers, we need lucrative tournaments, and strategic alliances with brands and established gamers to grow faster, said Founder of Esports Marketing Pakistan, Majid Hameed.
The organisation actively creates competitive roasters, partners with leading brands, and hosts esports tournaments and leagues.
“An Indian esports organization had hosted esports tournaments and championships in the past which led to the initial boom of this sector in Pakistan. We wish to explore more such associations and collaborations to grow together. We as a country are looking forward to learning from the experiences of Indian gaming and esports start-ups as the audiences and brands have similar notions in both the countries.” added, Hameed.