Sharmilee Daru PR on Tuesday said that it has launched its new specialised gaming division, 4WD Gaming to address the growing demand in the Indian gaming ecosystem.
According to the official statement, it will focus on gaming PR and marketing services for Indian and international brands.
The statement added that 4WD Gaming will encompass all categories of gaming and extend its services to brands in the space of content, talent management, esports, gamified education, game development, publishing, fantasy sports, skill-based and real money gaming, Web3 & blockchain among others.
Sharmilee Daru, Founder, 4WD Gaming said, “It is thrilling to see so many innovative companies launching their new technology and gaming brands in the Indian gaming ecosystem. These companies are instrumental to the growth and mainstreaming of the industry and we at 4WD Gaming will help in the effective delivery of their brand ethos and consolidate their position in the rapidly growing ecosystem.”
Given the expected surge and potential opportunities the Indian industry holds, she further added, “This seemed like the perfect time to launch the specialized division and we are excited to partner brands and deliver new experiences to fans and stakeholders, driving innovation in gaming communication.”