str8bat, an Indian sports-tech company focused on providing actionable insights to athletes looking to better their game, plans to expand its presence to over 700 cities across India in FY’23 and close FY’24 with a revenue of USD 10 million. The global sports-tech market is worth USD 2.3 trillion.
Over 5000 cricket players and coaches have already benefited from str8bat’s technology, including players from Cricket Australia, Rajasthan Royals, and many cricket academies and clubs. Within 6 months of making the product available in the D2C channel, aspiring cricketing stars (and anyone looking to improve their game) from over 350 cities and towns across India have started using the str8bat sensor to improve their game.
str8bat, founded by Gagan Daga and Rahul Nagar, aids athletes in the pursuit of perfection. The company’s IoT and Data Science based technology gives budding and professional cricketers access to real-time, actionable insights by recording, analyzing, and enhancing every aspect of the game and connecting them to the world’s best coaches. str8bat is advised by a very credible advisory board that includes James Sutherland (Former CEO Cricket Australia and Current CEO Golf Australia), Greg Chappell (former cricketer and Indian international men’s team coach), Scott Dinsdale (Former Accenture APAC MD and Techstars mentor), Gilbert Rodrigues (Director, SiiX-AGT Medtech Pte Ltd), and Rakesh Chhabra (Managing Partner AARC).
“In recent times, technology has been incorporated into broadcasting in the sports industry. The fact that there hasn’t been a technological intervention which democratizes sports and improves players’ skills is a huge white space. We are creating a new category with str8bat. I am thrilled that str8bat is a product imagined, designed and developed in India, tested and endorsed by the world’s elite players and cricket bodies and is made for the globe. The sport of cricket is a religion in India, with thousands of aspirants aiming for the top. st8bat is a platform to offer these people ‘hope’ that they can be the best version of themselves and continue to play better. This is what excites me most,” said Gagan Daga, co-founder and CEO, str8bat.