Leading international game developer SuperGaming has partnered with Techno Gamerz aka Ujjwal Chaurasia bringing him as a character in its soon-to-be-revealed game. With over 30 million subscribers, Techno Gamerz is one of India’s biggest YouTubers. He has about 9 billion views on YouTube now through a variety of gaming content ranging from tutorials to web series.
As the poster child for gaming in India, Ujjwal will help SuperGaming make its games better for
young Indian audiences. He will feature in the company’s soon-to-be-announced game with his
appearance as a playable character as well as providing valuable insights and feedback to
SuperGaming.
“With more than 70 per cent of his audience being the young demographic in India, partnering
with Techno Gamerz was the obvious choice. With Techno Gamerz as a playable character in our soon-to-be-revealed game, we’re bringing a new way for fans to interact with their favourite creators and creators to build a closer connection with their fans,” said Roby John, Co-founder and CEO, SuperGaming.
SuperGaming will also host several on-ground events based on its games, allowing fans of
Techno Gamerz and other creators to meet them in person. This is an evolution of how
SuperGaming has crafted its biggest hits – MaskGun and Silly Royale. Popular multiplayer
shooter MaskGun has amassed over 67 million players since its launch.
This is due to a relentless focus on putting its players first with consistent community
collaborations, even leading to some of its biggest community members featuring in-game as
well as celebrating India-specific events like Diwali.
Similarly, the recently released social deduction game Silly Royale has over 22 million players
in no small part thanks to regular community and content creator initiatives. The company
hopes to do the same for its future releases through this partnership with Techno Gamerz.
SuperGaming has more than 300 million players across its games with an audience that spans
the globe. Its recent hits include MaskGun and Silly Royale.
SuperGaming is also developing Indus, an upcoming Indo-Futuristic battle royale for mobile, PC, and consoles as well as several yet-to-be-revealed titles. All of these are built on its SuperPlatform powered by Google Cloud.
“When SuperGaming approached me with the idea of featuring me in its soon-to-be-revealed
game, I was genuinely surprised with the team’s passion and expertise. I believe that the future of gaming is creator-driven and community-first and this is a step in building that future. The team is on the same wavelength as me and I can’t wait to tell you more in the days to come,” said Techno Gamerz aka Ujjwal Chaurasia.
“Gaming and content creation have always been two sides of the same coin and now we’re
bringing the best of both worlds together through this partnership. The fact that
SuperGaming chose to approach Techno Gamerz speaks volumes about how creators have
evolved to be the new celebrities the gaming community follows and looks up to,” said Pranav Panpalia, Founder, OpraahFx (the talent agency that manages Techno Gamerz).
SuperGaming will reveal more details on its collaboration with Techno Gamerz in the weeks to
come.
You can check out this video to know more about this partnership here.